{"id":8990,"date":"2026-10-29T15:51:47","date_gmt":"2026-10-29T20:51:47","guid":{"rendered":"https:\/\/www.luisguerra.co\/luis-guerra\/"},"modified":"2026-10-29T15:51:47","modified_gmt":"2026-10-29T20:51:47","slug":"luis-guerra","status":"publish","type":"page","link":"https:\/\/www.luisguerra.co\/en\/luis-guerra\/","title":{"rendered":"Luis Guerra"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_pb_fullwidth_section et_section_regular et_block_section\">\n<div class=\"et_pb_fullwidth_code_0 et_pb_fullwidth_code et_pb_module\"><div class=\"et_pb_code_inner\"><!-- Luis Guerra personal page (English). Author SEO \/ E-E-A-T. Same design as the Spanish page. -->\n<article class=\"lgp\" itemscope itemtype=\"https:\/\/schema.org\/ProfilePage\">\n  <section class=\"lgp-hero\">\n    <div class=\"lgp-in lgp-hero-in\">\n      <div class=\"lgp-hero-txt\">\n        <span class=\"lgp-tag\">CEO \u00b7 Blue Oceans Company SAS<\/span>\n        <h1>Luis Guerra, computer engineer and <span>web developer<\/span><\/h1>\n        <p class=\"lgp-lead\">I'm a Computer Engineer from Universidad Santo Tom\u00e1s and the founder of Blue Oceans Company SAS. For more than 20 years I've been turning ideas into websites, online stores and custom software that help businesses sell more.<\/p>\n        <div class=\"lgp-btns\">\n          <a class=\"lgp-btn lgp-btn-azul\" href=\"https:\/\/www.luisguerra.co\/en\/#contacto\">Get a quote <span aria-hidden=\"true\">\u2192<\/span><\/a>\n          <a class=\"lgp-btn lgp-btn-wa\" href=\"https:\/\/wa.me\/573106864505?text=Hi%20Luis%2C%20I%20saw%20your%20profile%20on%20your%20website%20and%20I%27d%20like%20to%20talk%20about%20a%20project\" target=\"_blank\" rel=\"noopener\">Chat on WhatsApp<\/a>\n        <\/div>\n        <ul class=\"lgp-datos\">\n          <li><strong>20+<\/strong> years coding<\/li>\n          <li><strong>1,500+<\/strong> clients<\/li>\n          <li><strong>Colombia and the United States<\/strong><\/li>\n        <\/ul>\n      <\/div>\n      <figure class=\"lgp-foto\">\n        <img src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/luis-guerra-desarrollador-web-bogota.webp\" width=\"880\" height=\"1100\" alt=\"Luis Guerra, computer engineer and web developer, working on his laptop\" fetchpriority=\"high\" decoding=\"async\" srcset=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/luis-guerra-desarrollador-web-bogota.webp 880w, https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/luis-guerra-desarrollador-web-bogota-480x600.webp 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 880px, 100vw\">\n      <\/figure>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec\">\n    <div class=\"lgp-in lgp-dos\">\n      <figure class=\"lgp-foto lgp-foto-2\">\n        <img data-src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/luis-guerra-ceo-blue-oceans-company.webp\" width=\"800\" height=\"1000\" alt=\"Luis Guerra, CEO of Blue Oceans Company SAS, in Bogot\u00e1\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 800px; --smush-placeholder-aspect-ratio: 800\/1000;\" data-srcset=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/luis-guerra-ceo-blue-oceans-company.webp 800w, https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/luis-guerra-ceo-blue-oceans-company-480x600.webp 480w\" data-sizes=\"auto\" data-original-sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\">\n      <\/figure>\n      <div>\n        <h2>About me: a passion for programming<\/h2>\n        <p>From the moment I wrote my first lines of code, I knew I wanted to spend my life building things on the internet. I'm passionate about programming and development: understanding how every piece works, writing clean code and watching an idea become a tool people use every day.<\/p>\n        <p>Besides my engineering degree, I'm <strong>self-taught<\/strong>: technology changes every month, and I've never stopped learning new languages, tools and better ways to build on my own.<\/p>\n        <p>I don't limit myself to one platform. I work with <strong>custom code<\/strong> (HTML, CSS, JavaScript, PHP and SQL databases), with <strong>WordPress and WooCommerce<\/strong> when they're the best option, and with <strong>integrations and APIs<\/strong> that connect websites to CRMs, payment gateways, Google Ads and automations.<\/p>\n        <p>Today I lead <strong>Blue Oceans Company SAS<\/strong> with a <strong>design and development team<\/strong>: designers who take care of the look and experience of every site, and developers who build it fast, secure and tailor-made. We support businesses in <strong>Colombia and the United States<\/strong> through the whole cycle: design, development, Google rankings, advertising and support.<\/p>\n        <p>We've also helped <strong>companies from many industries automate their internal processes<\/strong>: we connect their systems, remove manual and repetitive tasks, and give them tools that <strong>improve their employees' productivity and agility<\/strong>.<\/p>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec lgp-gris\">\n    <div class=\"lgp-in\">\n      <h2>Education and background<\/h2>\n      <div class=\"lgp-linea\">\n        <div class=\"lgp-hito\"><span class=\"lgp-ico\" aria-hidden=\"true\">\ud83c\udf93<\/span><div><h3>Computer Engineer (degree)<\/h3><p>Universidad Santo Tom\u00e1s, Colombia. Trained in software engineering, databases, networks and systems development.<\/p><\/div><\/div>\n        <div class=\"lgp-hito\"><span class=\"lgp-ico\" aria-hidden=\"true\">\ud83d\udcbb<\/span><div><h3>20+ years in web development<\/h3><p>More than two decades building corporate websites, online stores, landing pages, custom platforms and web applications.<\/p><\/div><\/div>\n        <div class=\"lgp-hito\"><span class=\"lgp-ico\" aria-hidden=\"true\">\ud83d\ude80<\/span><div><h3>CEO of Blue Oceans Company SAS<\/h3><p>Founder and head of the company: strategy, technical architecture and the quality of every project we deliver.<\/p><\/div><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec\">\n    <div class=\"lgp-in\">\n      <h2>How I can help you<\/h2>\n      <div class=\"lgp-grid\">\n        <div class=\"lgp-card\"><h3>Custom web development<\/h3><p>Websites and applications coded from scratch when your business needs something a template can't solve.<\/p><\/div>\n        <div class=\"lgp-card\"><h3>Business websites<\/h3><p>Fast, secure sites designed to turn visitors into customers, with a design tailored to your brand.<\/p><\/div>\n        <div class=\"lgp-card\"><h3>Online stores<\/h3><p>E-commerce with WooCommerce or custom development, payment gateways, shipping and inventory.<\/p><\/div>\n        <div class=\"lgp-card\"><h3>SEO and Google Ads<\/h3><p>Organic rankings, Core Web Vitals and campaigns measured with real conversions.<\/p><\/div>\n        <div class=\"lgp-card\"><h3>Process automation<\/h3><p>We automate internal processes for companies in many industries with APIs, CRMs like Bitrix24 and n8n, so your team gains productivity and agility.<\/p><\/div>\n        <div class=\"lgp-card\"><h3>Servers and security<\/h3><p>Hosting, migrations, malware cleanup, backups and maintenance.<\/p><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec lgp-gris\">\n    <div class=\"lgp-in\">\n      <h2>Some recent projects<\/h2>\n      <div class=\"lgp-proy\">\n        <figure><img data-src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/lg3d-lindaia.webp\" width=\"524\" height=\"860\" alt=\"\u00c1urea Colombian coffee website built by Luis Guerra\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 524px; --smush-placeholder-aspect-ratio: 524\/860;\"><figcaption>\u00c1urea \u00b7 Colombian coffee<\/figcaption><\/figure>\n        <figure><a href=\"https:\/\/www.superplomeroscali.com\/\" target=\"_blank\" rel=\"noopener\"><img data-src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/lg3d-superplomeros.webp\" width=\"265\" height=\"758\" alt=\"Super Plomeros Cali website built by Luis Guerra\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 265px; --smush-placeholder-aspect-ratio: 265\/758;\"><\/a><figcaption>Super Plomeros Cali<\/figcaption><\/figure>\n        <figure><a href=\"https:\/\/www.giovannyjoyas.com\/\" target=\"_blank\" rel=\"noopener\"><img data-src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/lg3d-giovannyjoyas.webp\" width=\"193\" height=\"546\" alt=\"Giovanny Joyas website built by Luis Guerra\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 193px; --smush-placeholder-aspect-ratio: 193\/546;\"><\/a><figcaption>Giovanny Joyas<\/figcaption><\/figure>\n        <figure><a href=\"https:\/\/www.jukuaipawayuu.com\/\" target=\"_blank\" rel=\"noopener\"><img data-src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/lg3d-jukuai.webp\" width=\"261\" height=\"754\" alt=\"Jukuai Pawayuu Foundation website built by Luis Guerra\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 261px; --smush-placeholder-aspect-ratio: 261\/754;\"><\/a><figcaption>Jukuai Pawayuu<\/figcaption><\/figure>\n        <figure><img data-src=\"https:\/\/www.luisguerra.co\/wp-content\/uploads\/2026\/10\/lg3d-gomedical.webp\" width=\"182\" height=\"542\" alt=\"Go Medical website built by Luis Guerra\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 182px; --smush-placeholder-aspect-ratio: 182\/542;\"><figcaption>Go Medical<\/figcaption><\/figure>\n      <\/div>\n      <div class=\"lgp-btns lgp-centro lgp-ig-wrap\">\n        <a class=\"lgp-btn lgp-btn-ig\" href=\"https:\/\/www.instagram.com\/ingenieroluisguerra\/\" target=\"_blank\" rel=\"noopener\"><svg aria-hidden=\"true\" viewBox=\"0 0 24 24\" width=\"22\" height=\"22\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><rect x=\"3\" y=\"3\" width=\"18\" height=\"18\" rx=\"5\"\/><circle cx=\"12\" cy=\"12\" r=\"4\"\/><circle cx=\"17.5\" cy=\"6.5\" r=\"1\" fill=\"currentColor\" stroke=\"none\"\/><\/svg> See all my work on Instagram<\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec lgp-ia\">\n    <div class=\"lgp-in lgp-dos lgp-dos-ia\">\n      <div>\n        <h2>Artificial intelligence, our great ally<\/h2>\n        <p>I believe <strong>artificial intelligence<\/strong> isn't here to replace us: it's one of the best allies we've ever had. I use it every day to code faster, review code, automate repetitive tasks and analyze SEO and advertising data.<\/p>\n        <p>For my clients the result is concrete: <strong>faster, better-optimized projects at a fair price<\/strong>, with an engineer reviewing and deciding every detail.<\/p>\n      <\/div>\n      <ul class=\"lgp-ia-lista\">\n        <li><strong>AI-assisted development<\/strong> to deliver in less time<\/li>\n        <li><strong>Smart automations<\/strong> with n8n, CRMs and WhatsApp<\/li>\n        <li><strong>Data analysis<\/strong> from Search Console and Google Ads<\/li>\n        <li><strong>Content and SEO<\/strong> built for Google and AI-powered search<\/li>\n      <\/ul>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec\">\n    <div class=\"lgp-in lgp-social\">\n      <span class=\"lgp-ico lgp-ico-xl\" aria-hidden=\"true\">\u2764\ufe0f<\/span>\n      <h2>Giving back: I teach programming for free<\/h2>\n      <p>I believe technology changes lives. That's why I teach <strong>free programming classes to children from low-income families at Fundaci\u00f3n La Casa del Cami\u00f3n<\/strong>, in southern Bogot\u00e1. Teaching them to code opens a door to a future with more opportunities.<\/p>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-sec lgp-gris\">\n    <div class=\"lgp-in lgp-faq\">\n      <h2>Frequently asked questions about Luis Guerra<\/h2>\n      <details><summary>Who is Luis Guerra?<\/summary><p>Luis Guerra is a Computer Engineer who graduated from Universidad Santo Tom\u00e1s in Colombia, a web developer with more than 20 years of experience, and the CEO of Blue Oceans Company SAS, a web design and development company.<\/p><\/details>\n      <details><summary>Does Luis Guerra only work with WordPress?<\/summary><p>No. He builds custom code (HTML, CSS, JavaScript, PHP and SQL) and integrates APIs and automations; he uses WordPress and WooCommerce when they are the best fit for the project.<\/p><\/details>\n      <details><summary>Does Luis Guerra use artificial intelligence in his projects?<\/summary><p>Yes. Luis Guerra sees artificial intelligence as a great ally: he uses it to code faster, automate processes and analyze data, always with an engineer's review and judgment.<\/p><\/details>\n      <details><summary>Where does Luis Guerra work?<\/summary><p>From Bogot\u00e1, Colombia, he and his design and development team serve companies across Colombia and the United States.<\/p><\/details>\n      <details><summary>How can I hire Luis Guerra?<\/summary><p>You can request a quote through the form on the home page or message him directly on WhatsApp.<\/p><\/details>\n    <\/div>\n  <\/section>\n\n  <section class=\"lgp-cta\">\n    <div class=\"lgp-in\">\n      <h2>Shall we talk about your project?<\/h2>\n      <p>Tell me what you need and I'll propose the best solution, at a fair price and with priority support.<\/p>\n      <div class=\"lgp-btns lgp-centro\">\n        <a class=\"lgp-btn lgp-btn-azul\" href=\"https:\/\/www.luisguerra.co\/en\/#contacto\">Get a quote <span aria-hidden=\"true\">\u2192<\/span><\/a>\n        <a class=\"lgp-btn lgp-btn-wa\" href=\"https:\/\/wa.me\/573106864505?text=Hi%20Luis%2C%20I%20saw%20your%20profile%20on%20your%20website%20and%20I%27d%20like%20to%20talk%20about%20a%20project\" target=\"_blank\" rel=\"noopener\">Chat on WhatsApp<\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n<\/article>\n<script type=\"application\/ld+json\">\n{\"@context\":\"https:\/\/schema.org\",\"@graph\":[\n{\"@type\":\"Person\",\"@id\":\"https:\/\/www.luisguerra.co\/luis-guerra\/#persona\",\"name\":\"Luis Guerra\",\"jobTitle\":\"CEO and Computer Engineer\",\"description\":\"Self-taught Computer Engineer and web developer based in Bogot\u00e1 with more than 20 years of experience. 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